Donli Camellia Cafe | Brand Identity Design
| Visual Identity & Package |
DONLI CAMELLIA CAFE { Branding Design } Inspired by the enduring beauty of camellias through all seasons, particularly their unique charm in winter. Donli Camellia Cafe, now a second-generation business, has transitioned from a physical store in Taichung—known for selling camellia bonsai and coffee—to an online brand. The goal was to maintain its identity as a camellia expert by extending the concept of a botanical guide to the packaging. This allows customers to learn about camellias while enjoying their coffee. I illustrated five classic camellia types, pairing them with five tea-infused coffees for the drip bag packaging visuals. The design aims to convey an elegant aesthetic and a sense of rich, fragrant aroma, allowing the brand to fully express its unique character and differentiate itself from other coffee brands. Thank You ! Facebook : https://www.facebook.com/donlicamellia243/ Where to buy : https://www.pinkoi.com/store/donlicamelliacafe